Suze: Drink Strategy for a French Classic
We worked with Suze on a new Drink Strategy
Picture: Suze
(picture ©Suze - Pernod Ricard)
Project : Suze
City: Paris
What we did: We helped the brand understand how Suze was used in cocktails around the world and create new ways to promote it in mixology.
In detail: Interviews, benchmark, cocktail design.
Year: 2020-2021